L’Oreal Brow Artist Genius Kit Review

L’Oreal Brow Artist Genius Kit, €14.99. Press samples featured. Full disclosure policy here.

Very lovely thing alert! Remember the brilliant L’Oreal Brow Artist Plumper? There’s a new addition to the range, L’Oreal Brow Artist Genius Kit, and it’s just as good.

Whether I’d review it properly or just make a video of it, spinning on a pedestal with Barry White as the soundtrack was a coin toss. It is LOVE.

L'Oreal Brow Artist Genius Kit Review Light Medium 2

Brow wax, brow powder, an angled brush, tweezers and a comb are housed in a sturdy little compact. It fits in the palm of my hand and has a strong clasp that shuts with a satisfying click – see also, Tom Ford Lipsticks/me being weird about tiny product details.

The wax is like no other budget offering. Point one is the texture. It’s stiffer, less creamy. Because of that, I need less product to hold my brows in place. Point two is the pigment. It’s lighter than all of my brow waxes. When applied, it’s a subtle guideline for where I can start to draw in hairs – not a block of Sharpie-brow colour.

The powder’s texture is super extra turbo smooth. In areas where I need to pack on more product (dem bald spots though), it doesn’t crumble, cake or cast specks of dust.

L'Oreal Brow Artist Genius Kit Review Medium Dark 3

L'Oreal Brow Artist Genius Kit Review Medium Dark 3

Top – L’Oreal Brow Artist Genius Kit in Medium to Dark 

Bottom – L’Oreal Brow Artist Genius Kit Review in Light to Medium

L’Oreal Brow Artist Genius Kit in Medium to Dark, my shade, is espresso brown. Excuse its appearance, I’ve been horsing into it with gusto. Light to Medium is a more yellow-based brown, geared towards blondes.

They don’t look that different when pictured in the compact, but the swatches below show the varying tones. And, I’m told, look a bit like something they shouldn’t. They were supposed to be brows, dammit.

L'Oreal Brow Artist Genius Kit Swatches

Left to Right – Medium/Dark, Light/Medium

I’m using the angled brush that was included in the kit, and it’s totally grand. The short handle is a bit finicky, but totally workable. The tweezers, to my surprise, made quick work of stray hairs.

Below is the result of the  L’Oreal Brow Artist Genius Kit in Medium to Dark and a quick whack of the L’Oreal Brow Artist Plumper, also in Medium to Dark. This was pictured at the end of the day, and I’d drawn my brows on that morning.

L'Oreal Brow Artist Genius Kit Review Medium Dark 2

It’s like brow toupée, only it’s convincing. I don’t think you can even tell that the outer portion of my brows is mostly wax, powder and unabashed trickery. 11/11, abso brillzo.

I’ve seen it in Boots Blanchardstown already, so keep your eyes peeled!

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