Max Factor Colour Intensifying Balm, €11.49. Press samples featured. Disclosure policy here. Balms that promise high colour are usually a bit of a swizz. They pay off is pretty wishy-washy, and I rarely find the balmy base to be half as good as a straight-up balm. The worst of both words. The new Max Factor Colour Intensifying Balms buck the trend. There are nine shades in the range, all swatched below, and pigmentation varies throughout the range. You’ll get the heaviest wash of colour from the darker options, but the pale ones aren’t too shabby either. Generally, one coat sits on my lips with … Continue reading New Max Factor Colour Intensifying Balms: Review + Swatches